Through entertainment, news, and opinion pieces, the media has great potential to shape people's perceptions of nutrition and physical activity. Because it can influence culture and social norms it is imperative for media to understand and explore environmental and policy perspectives when addressing obesity, nutrition, physical activity and related issues. Incorporating this new approach to health can also begin to shift focus from obesity towards healthier eating and activity. To stay up to date on the latest nutrition and physical activity news and receive talking points to help you influence your local media, join the Rapid Response Media Network. |