Last Wednesday, New York City Mayor Michael Bloomberg proposed a bold move that would put public health ahead of corporate profits. If passed, food service establishments-including restaurants, fast food chains, and movie theaters-would be prohibited from selling sugar-sweetened beverages in serving sizes that exceed 16 ounces. The responses, predictably, have been mixed. Read our latest Rapid Response for a media round-up of this issue, along with talking points to respond to coverage and ways to take action today.